Flavio Lucchini was born in Mantua, studied architecture in Venice and art at the Brera Academy in Milan. From a very young age, he stood out for the audacity and modernity of his graphic work. After moving to Milan, he created and led to success the most important Italian fashion magazines (from "Fantasia" to "Amica," "Vogue," "L'Uomo Vogue," "Lei/Glamour," “Moda,” “Donna," and others); he discovered new talents in photography, graphics, and journalism, and introduced all the greatest designers in his magazines. For thirty years, he was the most influential figure in Italian fashion publishing. In 1983, he founded the first iconic Superstudio in Milan with his wife Gisella Borioli (three more would follow). In 1990, he left all his positions to dedicate himself exclusively to art, or rather his Fashion Art (a trend and movement attributed to him), primarily sculpture, painting, and digital paintings. From that moment on, numerous solo and group exhibitions followed, including participation in the Venice Biennale in 2011, awards, and special projects.
Lucchini's emotional bond with his works, created out of an urgency for personal expression, to explore the mystery of fashion from another perspective rather than for the art market, and his total commitment to work from morning to evening, led to hundreds of works accumulating in his archive. And when one left for a gallery, museum, or a collector's home, others would immediately replace it thanks to continuous creative activity. Thus, having a place that coherently showcased them as a whole was a natural consequence.
From the union of the Atelier where he worked for years and the underlying basement (a former air-raid shelter of General Electric during World War II), the FLA FlavioLucchiniArt Museum was born—atelier, museum, and non-profit association: over 30 years of experimentation, 2000 square meters, 18 thematic rooms, more than 650 works on display, demonstrating how Fashion is much more than just clothes: a true "creation," a cultural expression, a metaphor of society, a testimony of the times. Large sculptures, paintings using traditional or experimental techniques, digital paintings where the mouse replaces the brush, graphic works, small or gigantic totems. They are all dialogues between Art and Fashion, sometimes dramatic, visionary, prophetic, sometimes playful, ironic, naive. And also books, catalogs, posters. From Haute Couture to burqas. Different materials and techniques extraordinarily contemporary because for Lucchini, with his forward-looking DNA, today is already the future.

The FLA FlavioLucchiniArt Museum is an active place that uses the language of beauty to spread and stimulate the knowledge of art and the expressive languages that are part of it. 18 thematic rooms with over 650 works by Lucchini, and The Lab, a space intended to host emerging artists and creatives. 

The Atelier is a place to meet, tell stories, experiment, project, show creatives and creativity, involving a public of young people, adults, elderly but also new collectors, curious individuals, and enthusiasts, bringing them closer to art in a modern and alternative way. Temporary exhibitions, talks, presentations, workshops. 

The non-profit Association conducts informational and attitudinal activities reserved for particular categories: autistic children, children, single women, sensitive categories, teachers, also in collaboration with other associations. All proceeds from activities (through donations, auctions, events, various initiatives) will be used to fund the association and its non-profit projects.